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Official WhatsApp API Benefits

Feb 6, 2023 | blogs | 0 comments

True, the procedures for obtaining an official API are complex and stringent. Notwithstanding, it is critical for medium to large businesses to demonstrate the enterprise’s authenticity.
The official WhatsApp API also provides more stable and efficient services in terms of message volume and stability. In addition, this enables merchants to send promotional messages to a large number of users quickly. If your company and customer base are broadening, it is best to consider using the official API to prepare for future expansion.
You may also notice that some business accounts have a green tick next to their name. The other term is “green badge” and it appears if the account is a verified business. Furthermore, WhatsApp verifies that the account is from a well-known and authentic brand, which greatly increases the profile’s credibility. If you want to apply for a green badge, keep in mind that only the official API can do so.

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